Brand Placement on Turkish and British Television Soap Operas. A comparative content analysis.
DOI:
https://doi.org/10.25019/scrd.v1i1.9Keywords:
Advertising, Brand Placement, Turkish television, British television, comparative content analysisAbstract
This paper is about my doctoral research-Product Placement- a comparative study of product placement on Turkish and British soap operas.
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2017-10-04
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[1]
“Brand Placement on Turkish and British Television Soap Operas. A comparative content analysis”., SCRD, vol. 1, no. 1, pp. 59–64, Oct. 2017, doi: 10.25019/scrd.v1i1.9.
